Everyone has a passion. A new idea to share. What will you’re verse be?
Coming off of a successful online marketing campaign with Apple : What’s your Verse - Climbers, we were tasked with once again to find the next big story for iPad Air. It was easy to narrow in on mountaineers Adrian Ballinger and Emily Harrington — showcasing how the addition of the iPad to their gear has changed how they scale some of the tallest peaks on Earth, with the help of the Gaia GPS app.